Aug 19, 2019

Who ARE you?

Brand. It’s a scary word. For most financial services companies, it conjures up ideas of mood boards and long, dull meetings about […]

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Aug 11, 2019

Fearful

I speak to a lot of UK business owners each week, and right now I’d use one word to describe the general […]

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Aug 1, 2019

Financial services are boring

The truth is, for the average Joe or Josephine, financial services are boring. They’re dry, dull and far too complicated for most […]

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Jul 26, 2019

Straight line

In my experience, part of the main reasons that most financial services companies don’t achieve what they want to with their marketing […]

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Jul 4, 2019

Follow on from last week

Last week I outlined some thoughts on the pros on cons of financial services companies outsourcing their marketing, as opposed to doing […]

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Jun 27, 2019

Not the easiest job

As we’ve already established, marketing a financial services business isn’t the easiest job in the world. Your product is pretty complex, which […]

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Jun 21, 2019

No one cares about your services

Let me absolutely blunt for a moment: No one cares about your financial services. I don’t say this to insult you, but […]

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Jun 13, 2019

Just a few lines on finance

We won a brand new finance website build just the other day, which meant the Finance Stream office was in high spirits. […]

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Jun 6, 2019

Beating the bank

Let’s face facts, creating successful marketing isn’t the easiest thing in the world, especially for FinTech companies. You see, as a FinTech […]

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May 18, 2019

People Hate You Marketing

Here’s a truism: people hate to be marketed and advertised at. When people feel like they’re being “sold to”, or flagrantly followed […]

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