Oct 25, 2020
11 quotes about branding
Just 11 amazing quotes about building a brand…
1. “A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.” – Jeff Bezos, CEO of Amazon.
2. “If people believe they share values with a company, they will stay loyal to the brand.” – Howard Shultz, CEO of Starbucks.
3. “It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” – Warren Buffett, business magnate and philanthropist.
4. “A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.” – Seth Godin, marketing and leadership expert.
5. “Branding is the process of connecting good strategy with good creativity.” – Marty Neumeier, writer.
6. “Your personal brand is what people say about you when you are not in the room.” – Chris Ducker, entrepreneur.
7. “Branding demands commitment; commitment to continual re-invention; striking chords with people to stir their emotions; and commitment to imagination. It is easy to be cynical about such things, much harder to be successful.” – Richard Branson.
8. “A great brand is a story that’s never completely told. A brand is a metaphorical story that connects with something very deep – a fundamental appreciation of mythology. Stories create the emotional context people need to locate themselves in a larger experience.” – Scott Bedbury, brand consultant.
9. “Design is the silent ambassador of your brand.” – Paul Rand.
